It’s not just new sellers that have sales questions. The sales arena is always changing, particularly as buyer preferences evolve, and technology continues to transform the landscape. Asking the right questions in sales is one of the top ways top performers stay ahead of the game. That’s where AMA sessions come in.
“Ask Me Anything” (AMA) sessions, popularized by channels like Reddit and social media platforms, have revolutionized how professionals gain insights from genuine experts. They offer direct access to real-time, personalized insights from business leaders, marketing pros, and sales specialists. Success isn’t just about being curious—it’s about getting actionable answers to your biggest queries from professionals you can trust.
Based on our experience hosting dozens of exclusive AMA experiences, here are ten impactful questions for sales experts, why they’re valuable, and what insights they’ll unlock. Ready to sharpen your sales game? Let’s get started.
Questions About Sales Fundamentals
The foundation of any successful sales strategy lies in mastering the basics. So, let’s start simple, with some good questions about sales “fundamentals.”
Question 1: What Are the Core Skills Every Successful Salesperson Must Have?
Every high-performing salesperson has a toolbox of skills that sets them apart. Those skills could relate to things like active listening, emotional intelligence, and resilience.
When it comes to the top questions in sales, this query gets to the root of what separates the good from the great. Chances are, you won’t just hear about valuable technical skills, like CRM proficiency and data-driven decision-making. Most sales pros will draw attention to the growing importance of soft skills too – like building rapport or handling suggestions.
Bonus points if the expert shares how these skills have evolved with modern sales.
Question 2: How Do You Identify and Qualify Potential Leads?
Poorly qualified leads are a waste of time and money. Understanding how to spot high-potential prospects can drastically improve your close rate.
In an AMA session, asking about qualification, lead validation, scoring, and beyond will give you a deeper insight into go-to-methods for choosing the right people to focus on. You’ll learn how experts use engagement metrics and tools like LinkedIn Sales Navigator to guide their prospecting and qualification decisions.
Questions About Navigating Sales Challenges
Sales isn’t all sunshine and commissions, there are tough moments, too. Crafting questions for sales experts that focus on overcoming challenges can give you a valuable toolkit for success.
Question 3: What’s the Best Way to Handle Objections During a Pitch?
Talk about good sales questions. Objections are everywhere in sales – and they can derail even the best pitch, sending sales professionals into a downward spiral of diminishing confidence. Asking this question will give you more strategies for turning a “no” into a “maybe”, or even a “yes”.
Look for insights into reframing objections as opportunities, leveraging empathy to address concerns, and using storytelling to overcome skepticism. Some experts might even share specific phrases or scripts that work wonders.
Question 4: How Can Sales Reps Stay Motivated During a Slump?
This is one of the most common questions in sales, because slumps happen to everyone. Staying motivated during dry spells can make or break your long-term success.
Sales experts might share mental strategies, such as setting small, achievable goals, or practical tips like revisiting wins and refining processes. The best business leaders might even share personal anecdotes or motivational quotes you can come back to when you’re feeling defeated.
Strategy and Planning Questions in Sales
Sales isn’t just about charisma – you need a plan. Ask these sales questions to learn how to work smarter, not harder.
Question 5: What Are the Key Components of a Winning Sales Strategy?
Without a clear strategy, even the hardest-working reps can miss their targets. Every seller needs the right blueprint for success. Devising questions for sales experts about strategy building, maintenance, and development can help you build your own perfect plan.
Ask experts how they set goals, define metrics, and align with marketing teams. You might also hear about innovative approaches to competitive analysis or the importance of tracking customer feedback.
Question 6: How Do You Personalize Your Approach to Different Customer Segments?
There’s no such thing as a one-size-fits-all customer. Generic pitches don’t resonate. Personalization is the key to standing out and closing deals.
Asking good questions about segmentation and personalization strategies gives you an opportunity to find a better way to connect with your audience. Your expert might cover intuitive segmentation tactics, such as leveraging customer data or tailoring messaging based on industry pain points. Expect tips on balancing scalability with authenticity.
Questions in Sales About Building Relationships and Trust
Sales isn’t just about closing deals – it’s about creating lasting relationships. So, how exactly do you build those relationships? Ask your sales expert:
Question 7: What’s the Most Effective Way to Build Trust with Prospects?
Trust is the foundation of any successful sale. Without it, even the best pitch will fall flat. People don’t buy from companies, they buy from other people they value, and respect.
Sales questions like these will give you an insight into how the top performers use the power of transparency, active listening, and delivering value before asking for commitment. Experts might also touch on using testimonials or case studies to establish credibility.
Question 8: How Do You Maintain Long-Term Relationships with Clients?
Repeat business is often more profitable than finding new clients. Building lasting relationships ensures a steady stream of revenue.
Build on this query with more in-depth questions. For instance, how often do they follow up with leads, and create value with ongoing support? How do they celebrate client milestones, and make sure they’re not overlooking crucial leads?
Questions Leveraging Technology and Achieving Growth
Finally, asking good questions about innovative technology, and how to continue scaling your success, ensures you can build the foundations for future growth.
Question 9: What Sales Tools and Technologies Have Made the Biggest Impact?
From CRMs to AI-powered analytics, the right tools can save time, improve accuracy, and boost revenue. But there are so many tools out there today that it can be difficult to know where to start.
Devise questions about the types of tools they’re using and why. What makes them pick Salesforce over HubSpot? How do they actually make the most of the solutions they’re using – from AI-powered systems, to automation apps for customer engagement.
Question 10: What’s the One Piece of Advice You Wish You’d Known Earlier in Your Sales Career?
Hindsight is 20/20, and hearing what sales experts wish they’d learned sooner can fast-track your growth. This question often reveals hard-earned lessons, from avoiding common pitfalls to embracing change. You might also pick up insights on mindset shifts, like focusing on quality over quantity or mastering the art of follow-up.
Bonus: asking questions like this can help you build relationships with valuable people you can add to your network. They form the foundation of a strong connection with your peers.
Level Up Your Game with the Top AMA Sales Questions
AMA sessions are your secret weapon for gaining direct, actionable advice from the pros. By asking the right sale questions, you can learn how to master core skills, navigate challenges, build trust, and leverage cutting-edge tools—all while hearing strategies straight from the world’s top sales experts.
Not sure where to find the experts who can give you the best insights? The Hard Skill Exchange skills learning platform isn’t just the ultimate place to find sales mentors. Here, you can take part in exclusive AMAs with leaders from powerhouse companies like Salesforce and Oracle.
Whether you’re looking to sharpen your strategy, improve your objection handling, or grow your career, our AMA sessions are the perfect platform to ask questions for sales experts and get game-changing insights. Stay curious, and keep growing.
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